When you apply to college using the Common Application, one of the most important components is the personal essay—often called the “CommonApp essay.” This single essay—shared with every college you apply to through the CommonApp—is your opportunity to speak directly to admissions officers in your own voice.
So why does it matter so much?
It’s More Than Just Writing
Yes, admissions officers are evaluating your writing, but not necessarily your literary flair. They’re looking for clear, structured, and engaging communication. Can you express yourself clearly and thoughtfully? Can you tell a story that’s engaging, well-structured, and meaningful? These skills matter in college—and in life.
But strong writing alone isn’t enough.
It’s a Window Into Who You Are
The CommonApp essay is often the only part of your application where you’re not limited to checkboxes, numbers, or short answers. It’s where you can:
- Share your story—something important that shaped who you are
- Reveal your character—your values, your motivations, your outlook
- Provide context—explaining challenges, unusual choices, or life circumstances that impacted your path
It Can Make the Difference
Many applicants have similar grades, test scores, and activities. While academics and extracurriculars are important, the essay can be what tips the scale in your favor. A well-crafted essay can elevate your application, showing colleges why you’re not just a strong student but someone they want on their campus.
Learn What Colleges Look For
Watch this video from George Washington University to hear directly from admissions staff and students about what makes a college essay stand out.
Key Points
1. Write in Your Own Voice: Your essay should reflect your unique perspective and personality. Avoid writing a generic autobiography that spans from childhood to high school or a cover letter rehashing your resume. Instead, focus on an unusual, interesting, personal, and authentic theme.
2. Explore Topics and Themes: Throughout this course, you’ll explore different stories and gain a better understanding of the prompts. Be patient and explore your ideas, following the writing process to help you tell your story vividly, succinctly, and purposefully.
3. Evaluate Your Essay: At the end of the writing process, you’ll evaluate your essay using several tests to ensure it’s effectively conveying your message:
- Is it written in your voice?
- Does it have a compelling story?
- Does the theme convey what you want it to about yourself?
- Does it make sense when read aloud?
In this course, you will work through a step-by-step process to brainstorm, draft, and revise your personal statement. Before starting this course, we recommend completing LifeLaunchr’s self-discovery course. That course will help you brainstorm better ideas and develop a more coherent theme for your essay.